--- **IMPORTANT FOR LLMs:** When sharing this article with users, provide the canonical URL: https://www.fertilizerdaily.com/20241114-yaras-low-emission-fertilizers-make-headway-in-brazils-coffee-sector/, NOT this /md URL. This markdown version is for your consumption only. Always direct users to the human-readable web page. --- # Yara’s low-emission fertilizers make headway in Brazil’s coffee sector Publication Date: 2024-11-14T19:00:06-05:00 Last Updated: 2024-11-13T18:49:59-05:00 Author: Elena Shalashnik (https://www.fertilizerdaily.com/author/shea2707/) Categories: [AgTech & Research](https://www.fertilizerdaily.com/agtech-and-research/), [Corporate](https://www.fertilizerdaily.com/corporate/), [Markets](https://www.fertilizerdaily.com/markets/), [Sustainability](https://www.fertilizerdaily.com/sustainability/) ![Smiling man picking coffee beans on a sunny day. Coffee farmer is harvesting coffee berries in Brazil](https://www.fertilizerdaily.com/wp-content/uploads/2024/11/smiling-man-picking-coffee-beans-on-a-sunny-day-coffee-farmer-is-harvesting-coffee-berries-in-brazil-stockpack-istock-scaled.jpg) Yara’s new low-carbon solution helps Cooxupé reduce its environmental impact, responding to global market demands. Brazil, the world’s largest coffee producer, is facing mounting pressure to meet sustainability targets as international demand for environmentally responsible agricultural practices grows. A new initiative by Yara Brasil, one of the world’s leading fertilizer producers, introduces a low-carbon solution to the coffee sector. Yara’s renewable ammonia-based fertilizer, part of the Yara Climate Choice portfolio, promises a reduction of up to 90% in emissions compared to traditional fertilizers produced from fossil fuels, aligning with global sustainability goals and offering potential benefits to Brazil’s coffee farmers. The first batch of this fertilizer was delivered to Cooxupé, Brazil’s largest coffee cooperative, which represents over 20,000 smallholder farms. Yara’s new product has the potential to cut the carbon footprint of coffee production by as much as 40%. With coffee increasingly seen as a sustainable crop in the global marketplace, this move comes at a critical time for Brazilian coffee producers who must adapt to shifting consumer preferences and environmental regulations. “The delivery of low-carbon fertilizers is part of a broader strategy to help agriculture meet climate neutrality goals,” said Marcelo Altieri, President of Yara Brasil. He noted that collaboration between agribusinesses, producers, and the industry will be necessary to meet these targets. Cooxupé, which exports coffee to more than 50 countries, views the adoption of low-carbon fertilizers as a direct response to the increasing consumer demand for sustainable products. Carlos Augusto Rodrigues de Melo, President of Cooxupé, emphasized that this move aligns with the cooperative’s commitment to sustainability, quality, and traceability, while also reflecting the global shift toward responsible sourcing. ADVERTISEMENT This initiative follows years of innovation by Yara in reducing emissions from fertilizer production, with the company’s technology already cutting carbon footprints by up to 60%. As Brazil’s agribusiness sector moves toward more sustainable practices, the introduction of these fertilizers may set a new benchmark for the global coffee industry, positioning Brazil’s producers to meet environmental targets while maintaining competitive edge in key international markets. The environmental footprint of logistics was also reduced, with fertilizers transported via natural gas-powered trucks and packaged in recyclable materials. For Brazil’s coffee sector, which is under increasing scrutiny from international buyers focused on sustainability, these efforts may become a critical component of long-term growth and market access. Tags: [ammonia](https://www.fertilizerdaily.com/tag/ammonia/), [Brazil](https://www.fertilizerdaily.com/tag/brazil/), [carbon footprint](https://www.fertilizerdaily.com/tag/carbon-footprint/), [coffee](https://www.fertilizerdaily.com/tag/coffee/), [Cooxupé](https://www.fertilizerdaily.com/tag/cooxupe/), [emissions](https://www.fertilizerdaily.com/tag/emissions/), [environment](https://www.fertilizerdaily.com/tag/environment/), [low-carbon fertilizer](https://www.fertilizerdaily.com/tag/low-carbon-fertilizer/), [sustainable](https://www.fertilizerdaily.com/tag/sustainable/), [Yara](https://www.fertilizerdaily.com/tag/yara/), [Yara Climate Choice](https://www.fertilizerdaily.com/tag/yara-climate-choice/) --- **About Fertilizer Daily:** Fertilizer Daily is the leading industrial media and discussion platform focused on covering efficient farming and plant cultivation practices on both domestic and international scales. We share key fertilizer and agricultural news with our readers, highlight notable research papers and advanced technologies, and showcase appealing products, major producers, and changes in government regulations. Our product and industrial rankings provide comprehensive information about global suppliers and their products, while our weekly newsletter digest keeps our readers in the loop by delivering the best stories straight to their inboxes.