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# Orbia Netafim and Virridy introduce carbon credit initiative in Turkey

Publication Date: 20.03.2025, 10:00

New program explores the role of precision irrigation in reducing agricultural emissions and improving water efficiency.

Orbia Netafim, a global player in precision irrigation, has partnered with environmental technology firm Virridy to launch a carbon credit program in Turkey, targeting alfalfa, corn, and sugar beet farms. The initiative, which covers over 1,000 hectares, seeks to cut greenhouse gas emissions by at least 3.5 CO₂e tons per hectare annually while promoting sustainable farming practices.

The program builds on previous efforts by Orbia Netafim in carbon finance, including its 2022 drip-irrigated rice initiative, which aimed to reduce methane emissions. Unlike traditional irrigation methods that often lead to excessive water use and higher emissions, precision irrigation technology optimizes water application, potentially lowering input costs for farmers. However, the program’s long-term impact will depend on adoption rates, regulatory frameworks, and the effectiveness of carbon credit markets.

By integrating Orbia Netafim’s irrigation systems with Virridy’s Digital Monitoring, Reporting, and Verification (DMRV) platform, the program aims to provide verifiable emissions reductions that can be traded as carbon credits. While this model offers potential financial incentives for farmers, questions remain about the scalability of such initiatives, given varying levels of access to technology and market conditions in different agricultural regions.

Max Moldavsky, Director of Innovation and Climate Solutions at Orbia Precision Agriculture (Netafim), described the initiative as a step toward expanding climate-focused agricultural solutions. “By bringing carbon finance into precision irrigation, we are exploring ways to improve resource efficiency while opening up new revenue opportunities for farmers,” he noted. However, broader industry trends, such as shifting regulatory requirements and carbon pricing volatility, will influence the success of such programs.

As the program progresses, its effectiveness in reducing emissions and generating financial benefits will be closely watched. If successful, similar models could be considered for other irrigated regions, potentially shaping the future of carbon finance in agriculture. However, the extent to which farmers and businesses can rely on carbon credits as a stable revenue stream remains an open question, particularly as global climate policies continue to evolve.

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