PhosAgro continues to implement a digital ecosystem
PhosAgro and Rosagroleasing have introduced the system for selection and ordering of modern farm machinery with an agricultural calculator, which predicts the required volume of fertilizers.
While selecting the required fertilizer by the specific parameters of the field and the cultivated crop, the system now also recommends suitable equipment for its application. This feature is available within the online trading platform of PhosAgro and in the Rosagroleasing marketplace, which the company launched in March 2020.
“The introduced possibility of selection of Rosagroleasing farm machinery is another step towards creating a full-fledged digital ecosystem of PhosAgro for Russian farmers. We strive to introduce the system when the farmer purchases fertilizers, machinery, seeds, crop protection agents and receives financial services, and even sells their products in one window. It will significantly increase the efficiency of the agro-industrial complex of our country, reduce the cost of production and guarantee the high quality of food products,” stressed Sergey Pronin, Deputy General Director for Sales and Marketing at PhosAgro.