SABIC’s brand value reaches $4.89bn in 2024
SABIC announced on Sunday that in 2024 its brand value has risen 3.7% to $4.89bn, which, it said, underscores its increasingly favorable reception among relevant target groups. The Saudi Arabian company noted that it continues to hold the second position in the chemicals industry for the second consecutive year.
SABIC’s CEO, Abdulrahman Al-Fageeh, commented that ‘The strength of our global brand is a clear reflection of our collaborative business approach and dedication to nurturing enduring relationships with our customers. We are steadfast in providing market-leading solutions while ensuring that sustainability remains integral to our economic value creation and growth strategy – acknowledged once more by our strong brand valuation.’
The company said that it has been working to highlight its commitment to industry best practices and seeking to secure its position as a leading innovator. These efforts have resulted in an increase in the value of its brand, advancing its goal of becoming the preferred global leader in chemicals, it added.